FOOD & SPIRITS
LIFESTYLE BRANDING
 Z. Alexander Brown wines (PRNewsFoto/Delicato Family Vineyards) source: Delicato Family Vineyards NAPA, Calif., Jan. 19, 2016 /PRNewswire/ -- Delicato Family Vineyards announces the launch of Z. Alexander Brown – a new portfolio of wines from Napa Valley winemaker John Killebrew and GRAMMY-award winning musician Zac Brown. Highlighting the quality of California's North Coast with a Cabernet Sauvignon and Proprietary Red Blend, Z. Alexander Brown wines unveil a robust style reflective of the land and the unlimited potential that can result from a pair of artists with a passion for bringing food, people and a sense of place together through creativity.
"After ten minutes with Zac, I knew that we were meant to work together," said John Killebrew, Z. Alexander Brown Winemaker. "From his southern-inspired restaurants to his unique farm to table, Eat & Greet dining experience on wheels, Zac's creative sensibility and "homegrown" perspective personally resonated with my approach to making wine. The North Coast, known for its diverse array of premium vineyards and their ability to develop rich, flavorful fruit, provided the perfect canvas for crafting two high-powered, palate-provoking wines aligned with our stylistic goals." "Wine has always fascinated me because of its inherent connection to the land and the artistry necessary to craft a distinct and memorable experience," said Zac Brown, Proprietor, Z. Alexander Brown. "As a long-time wine enthusiast, the opportunity to partner with an expert like John has been a rewarding team effort, and I am excited to unveil the first of many vintages to come." The contemporary package features the word Uncaged, accompanied by an owl taking flight, which captures the spirit of Z. Alexander Brown wines – intense, full-bodied expressions of the land from which they are from. Carrying meaning on many levels, Uncaged is the guiding maxim for Zac and John's approach to crafting Z. Alexander Brown wines, as well as the title of one of Zac Brown Band's multi-platinum albums. The inaugural vintages of Z. Alexander Brown Cabernet Sauvignon and Proprietary Red Blend are now available for national distribution with a suggested retail price of $19.99. To purchase Z. Alexander Brown wines online, visit www.zalexanderbrown.com. To join the Z. Alexander Brown social community, visit Facebook and follow @zalexanderbrown on Instagram and Twitter. About Delicato Family Vineyards Delicato Family Vineyards is a pioneering family-owned California winery founded in 1924. Three generations of the Indelicato family have guided grapes from vineyard to bottle and into homes and dining establishments around the world. Delicato Family Vineyards produces and represents wines of the highest quality made in accordance with sustainable winegrowing practices. For more information, visit www.delicato.com. The Bay Area's premier cupcake bakery is launching an artisan retail line at the 2016 Winter Fancy Food Show to showcase their new handcrafted treats. Kara's Cupcakes, The San Francisco Sweet, Joins Savor California at the Fancy Food Show 2016 booth #604 (PRNewsFoto/Kara's Cupcakes) source: Kara's Cupcakes SAN FRANCISCO, Jan. 15, 2016 /PRNewswire/ -- Kara's Cupcakes is excited to announce that Kara Haspel Lind, founder, president and executive pastry chef of Kara's Cupcakes, is in the kitchen again baking up something sweet and her latest creation is much bigger than a cupcake! To help create even more celebratory moments, Kara's Cupcakes is announcing the launch of its line of artisan treats to compliment its existing line of famous artisan cupcakes. Available nationwide, the treats include handcrafted marshmallows, decadent hot cocoa blend, housemade KaraMel corn, Karamel sauce, chocolate sauce, cookies, cakes and more! Kara's treats are currently sold in their nine bakeries, online and at San Francisco's airport Napa Farms Market. Seasonal treats are available throughout the year in flavors such as toasted coconut marshmallows for Spring. Now everyone can enjoy The San Francisco Sweet nationwide through online ordering, national distribution, wholesale ordering and at Kara's Cupcakes nine locations throughout the bay area.
"Our guests love the sweetness we bring to their family celebrations and artisan treats were the perfect next step for Kara's" said Haspel Lind. "This new line of treats is the perfect compliment to our baked goods. We know our guests in San Francisco and around the country are going to love them as well as new products we are baking up." Kara's Cupcakes mission it to make the planet a little sweeter by creating celebratory moments with each sweet we serve! Since 2006, Kara's Cupcakes has continued its focus not only on its local and sustainable business and baking practices, but also ongoing philanthropy donating over $4.5 million to the community and local charities. Last year, the company gave away more than 350,000 cupcakes to feed the needy and over $35K to local charities for schools, non-profit organizations, etc. The company's sustainable focus and green practices led to its most recent award for "Beyond the Check - Community Partnership in Sustainability" by the San Francisco Business Times. About Kara's Cupcakes: Kara's Cupcakes are made lovingly by hand each day, using the finest ingredients available in the Bay Area. The daughter of a dentist, executive chef Kara Haspel Lind's love for sweet treats was a rebellious passion that has since infused the senses of sweets lovers throughout the Bay Area and beyond. Kara is committed to creating the most delectable batch of sweets using sustainable ingredients sourced from local purveyors. This supports her vision of making the planet a little sweeter by creating celebratory moments with each sweet that is served. Kara's Cupcakes boasts nine locations around the Bay Area. Visit the award winning bakery locations in San Francisco; Town and Country Village in Palo Alto; Santana Row in San Jose; Oxbow Market in Napa; downtown Walnut Creek, downtown Burlingame; Del Monte Shopping Center in Monterey or at one of their mobile Cupcake Vans, wherever they happen to be. Visit www.karascupcakes.com or call 866-554-CAKE to place your order today! Heineken® Launches New Moderation Campaign Based On Millennials' Desire To Drink Responsibly1/13/2016 WHITE PLAINS, N.Y., Jan. 13, 2016 /PRNewswire/ -- Today, Heineken® launched an integrated global marketing campaign "Moderate Drinkers Wanted," that champions responsible alcohol consumption.
Rooted in research that shows responsible drinking is becoming the preferred means of enjoyment for those 21+, Heineken® is using the campaign to encourage men to drink responsibly during their nights out by showcasing how potential partners may find those who practice responsible behavior more approachable. Click here to view the new Heineken® TV spot:https://youtu.be/5A4v3vyHWOU Data for the campaign was collected by Canvas8, who polled 5,000 21-35 year-old premium beer drinkers in five countries1. The key findings revealed the following: "A Moderation Movement"
The new campaign builds on Heineken®'s long-standing commitment to use its flagship brand to convey the "Enjoy Responsibly" message. "Moderate Drinkers Wanted" is the third chapter in Heineken®'s ongoing commitment to highlighting responsible consumption as the best way to make the most of your celebrations. The commitment kicked off in 2011 with the launch of 'Sunrise,' a campaign which brought to life the powerful idea that there are no limits when you know your limits. The second instalment launched in 2014, 'Dance More, Drink Slow,' was built around a pioneering partnership with world famous DJ, Armin Van Buuren. In addition to investing 10% of its media spend in dedicated responsible consumption campaigns, the Brand delivers its responsibility message through its sponsorship platforms such as UEFA Champions League, Rugby World Cup and hundreds of music events around the world. The message was also featured on more than 8 billion bottles and cans in 2015. |
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