BURLINGTON, Vt., April 5, 2019 /HalcyonTV/ -- More than a million scoops of ice cream will be given away TODAY during Ben & Jerry's annual Free Cone Day, a global celebration of community support, fan awesomeness, and funky chunks and swirls.
Ben & Jerry's Scoop Shops around the world will participate on April 9, 2019 - TODAY, offering everything from Americone Dream to Triple Caramel Chunk. This year, the company's iconic Chocolate Chip Cookie Dough is available in its original and new non-dairy form, so there's something euphoric for everyone. Ice cream lovers who find themselves in a cone-undrum over which flavor to choose can simply get back in line a second (or third, or fourth!) time.
The idea of handing out free ice cream started back in 1979, when Co-Founders Ben Cohen and Jerry Greenfield opened the doors of their renovated gas station and threw a party for the citizens of Burlington, Vermont.
The idea turned into an annual event. "We're nothing without our fans," said Ben & Jerry's CEO Matthew McCarthy. "This is one of our favorite days of the year. It's a special tradition and I can't wait to see all the smiles and happiness Free Cone Day brings." he said. "It's all about saying thank you to our fans."
This year, Ben & Jerry's announced ambitious plans to eliminate single-use plastic in its Scoop Shops worldwide. Fans can help cut down on waste by ordering their scoop in an edible cone, rather than a disposable cup.
For fans who are not near a Scoop Shop, Ben & Jerry's is holding a sweepstakes. Three lucky winners will receive a year's worth of free ice cream. Details can be found at www.benjerry.com.*
To find your nearest participating Scoop Shop, visit www.benjerry.com.
* No purchase necessary to enter. Free Cone Day Sweepstakes ends 4/11/19. Open to legal residents of the US 18 and older. Void in Puerto Rico and where prohibited by law. For official rules click here.
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